MB supplies gamers & company of honor all-electric courtesy fleet for Open Championship.
Some Issues Simply Go Collectively
Greatness pairs finest with greatness. So it shouldn’t come as a shock that Mercedes-Benz has prolonged its partnership with The Royal & Historic Golf Membership of St. Andrews, or just, the R&A. It is onerous to imagine Mercedes-Benz has solely been the official associate since 2011, as each the Tri-Star and The Previous Course are deeply rooted in their very own histories. The Previous Course at St. Andrew’s Hyperlinks is named the house of golf, and in some ways, Mercedes-Benz is the house of the automotive.
Throwback Thursday
As spherical 1 of The Open tees off on Thursday, time for a #tbt. It was 1886 when Carl Benz first utilized for the patent for his authentic Motor Automotive — broadly considered the primary vehicle. The inaugural Open Championship, in the meantime, was performed in 1860, almost 30 years earlier than Carl Benz’s Patent Motor Automotive. It is completely bonkers to assume that when this nice golf custom started, the thought of the auto was a mere idea. 150 years later, the sport of golf has seen a meteoric rise, and Mercedes-Benz enjoys a spot as one of many foremost automotive firms on this planet — each on the monitor and on the street.
Sustaining Custom
In the event you performed golf with the identical golf equipment used within the inaugural Open Championship in 1860 whereas taking part in towards somebody utilizing a modern-day titanium or carbon-faced driver and a set of blade irons, the distinction goes to be apparent actually fast. In the identical respect, we’ve got come a good distance since Carl Benz’s Patent Motor Wagen. Right now, electrical automobiles have gotten extra mainstream by the day. Sustainability and carbon neutrality is on the prime of the minds of automotive makers and their companions.
“We’re delighted to have a associate like Mercedes‑Benz at our aspect,” stated Martin Slumbers, Chief Govt of The R&A. “Collectively, we need to proceed to pursue our sustainability ambitions.”
Getting Round in Fashion
Among the finest elements of being a tour-level professional golfer is attending to drive a brand new automotive each week. Whereas gamers, workers, and distinguished company usually get luxurious automobiles at tournaments, it is not each match they get to drive the Mercedes EQ EVs. Mercedes is offering 100 all-electric automobiles in its patron fleet.
“The Open is the right platform to current our understanding of sustainable luxurious and the mobility of the longer term to the golf world,” stated Bettina Fetzer, Head of Communications and Advertising and marketing at Mercedes‑Benz AG.
Worthy of The Claret Jug
To the victor go the spoils. As is custom, the defending Open Champion of the 12 months is requested to ship The Claret Jug again to the R&A as the brand new battle begins. 2021 Open Champion of the 12 months Collin Morikawa drove as much as St. Andrew’s Hyperlinks within the Mercedes-Benz EQS SUV handy over The Claret jug. Each the Eighth-ranked golfer on this planet and the trophy most assuredly had a pleasant experience over. Greater than 300,000 followers are anticipated to soak up all of the motion this weekend at St. Andrew’s Hyperlinks as Morikawa seems to carry The Claret Jug residence for one more 12 months.
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