In an interview with Bloomberg, Lamborghini’s CEO, Stephan Winkelmann, confirmed that it had began with a presentation technique lengthy earlier than the Volkswagen Group even requested its numerous manufacturers to take action.
“We have been engaged on this with different companies in an effort to create readability,” Winkelmann stated. “As a model, we have completed so for a very long time, to indicate what value, what worth we’ve got. Up till a short while in the past, it wasn’t so well-known.”
Since Winkelmann began the method with out being requested, it will be protected to imagine that he is pleased with the concept. VW may even undoubtedly have an interest, on condition that it made $9 billion from the Porsche IPO. It additionally helps that Lamborghini is in the most effective form it is ever been in.