For the third yr in a row, Volkswagen, Audi and Porsche fans have reworked downtown Pottstown, PA right into a pageant metropolis. Only a mile or so from Eastwood’s headquarters, the L’oe Present demonstrated the true energy of neighborhood in automotive tradition. From all throughout the US and from factors so far as Africa, Europe, and South America, 1000’s of members and guests alike flocked to the town as soon as considered America’s Cruising Capital.
The brainchild of Pottstown resident and enterprise proprietor Jamie Orr, the VW-centric L’oe Shoe took over almost half greater than 1 / 4 mile of the downtown enterprise district and transformed vacant storefronts into pop-up shops for present distributors and sponsors.
The main target of this yr’s occasion was the fiftieth anniversary of Volkswagen’s game-changing Golf mannequin. On the heart of the present, Orr constructed a themed show made up of three transport containers stacked and organized to point out off a hand-selected array of great examples from the mannequin’s five-decade run. Amongst them, an authentic 1974 mannequin and the groundbreaking 1984 Rabbit GTI.
A brand new function this yr was the town park takeover by main sponsor FCP Euro. Not solely did their show comprise an unbelievable mixture of automobiles, the corporate additionally arrange lounge chairs on the garden and had reside musicians performing.
A Competition Weekend with Many Occasions
The Sunday important occasion was the downtown present on the primary of September by which 750 automobiles registered to point out. Nevertheless, fans arrived a number of days upfront to assemble informally and benefit from different pre-show occasions within the space. Among the many stops was a Saturday afternoon gathering at Eastwood’s HQ, the place greater than 100 automobiles confirmed up to take a look at instruments and tools on the retail retailer. Guests additionally loved touring the Eastwood Storage video studio and workshop, testing tasks and taking selfies on the set.
A little bit of noon rain didn’t dampen spirits or actions a bit. A brief bathe introduced out the umbrellas, however the solar was quickly again and the present went on as if nothing ever occurred. We are able to’t wait to see what L’ow Present 2025 brings.
