Toyota has fostered a repute worldwide as one of many world’s most reliable and cozy manufacturers – and equally so for its affordability. Many might not know the corporate does have a luxurious aspect, too. We’re not speaking about Lexus both, however full-blooded Toyotas which have given a few of the world’s most illustrious luxurious automakers a run for his or her cash. Many of those fashions have been held captive only for its residence viewers of Japan, however once in a while the corporate has felt it essential to let these fashions leak to different elements of the world to tell us simply what we’re lacking.
To spotlight this, we check out ten of probably the most luxurious Toyota fashions that by no means wore a Lexus badge. These fashions stretch from full-sized luxurious sedans to small, two-door sports activities vehicles, and past that, have appointments that might rival the perfect popping out of the US and Europe. It goes to indicate that the badge is solely that – a badge – and typically it is advisable transfer previous it to essentially recognize what an automaker can supply.
Older mannequin Toyotas are evaluated as a product of their time; what is taken into account luxurious has modified through the years, however that does not imply Toyotas of twenty years in the past cannot be thought-about luxurious in that context.
1 Toyota Century
Specification
Element
Era
Third
Engine
5.0L V8 Hybrid
Energy
430 hp
Transmission
e-CVT
Seating Capability
4-5
Notable Options
Handcrafted with superior soundproofing
Beginning sturdy, we’ve got the venerable Toyota Century. The Century is the epitome of Japanese luxurious, also known as the “Rolls-Royce of Japan,” and for good motive, because it has each bit the craftsmanship because the fashions popping out of Goodwood. The mannequin can hint its roots again to 1967, when the primary era was designed as a mannequin for Japan’s elite, together with authorities officers and royalty, and remained nearly unaltered for practically 30 years.
Each facet of this automobile exudes understated luxurious, from its hand-assembled parts to its wool material interiors, that are most popular over leather-based for superior consolation. The second-generation Century, geared up with a 5.0-liter V12 engine, remained in manufacturing for practically 20 years, beginning in 1997. The most recent model, which arrived in 2018, eschewed the V12 in favor of a 5.0L V8 hybrid system, providing a easy, whisper-quiet experience.
2 Toyota Sequoia
Specification
Element
Era
Third
Engine
3.5-liter V6 Hybrid
Energy
437 horsepower
Transmission
10-speed Automated (newer)
Seating Capability
7-8
Notable Options
Excessive-end JBL sound system and spacious cabin
Whereas the Sequoia hasn’t been related to luxurious previously, the brand new model is altering that opinion. With its highest trims, such because the Platinum or Capstone model, the Sequoia combines rugged capabilities with a collection of luxurious options, and for 2025, an much more distinctive 1794 Version has been added with distinctly American touches.
Inside, you’ll discover premium leather-based seating, heated and ventilated seats, a high-end JBL sound system, and even actual wooden trim on sure fashions. For 2025, the mannequin additionally provides massaging seats, an possibility normally solely reserved for one thing coming from Cadillac or Mercedes, not Toyota. The Sequoia has confidently taken over the flagship function left by the loss of life of the J200 Land Cruiser, and it is carried out so in model.
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3 Toyota Avalon
Specification
Element
Era
Fourth
Engine
2.5-liter four-cylinder/2.5-liter four-cylinder hybrid/3.5-liter V6
Energy
202 hp / 215 hp / 301 hp
Transmission
6-speed auto / CVT / 8-speed Auto
Seating Capability
5
Notable Options
Adaptive cruise management and premium sound system
For over 20 years, the Toyota Avalon was the model’s flagship sedan in the USA, and it earned that place by being the most important, most snug, and most well-appointed sedan that the corporate provided with a Toyota badge right here. It provided a near-luxury expertise with its easy experience due to an accessible adaptive suspension, spacious inside, and high-end facilities like premium leather-based upholstery, wooden trim, and a premium JBL sound system.
Between 2019 and 2022, it peaked, delivering a refined driving expertise and provided most homeowners every thing they wished, however its place on the prime meant it competed with fashions like its company cousin, the Lexus GS, and that provided simply sufficient extra to negate its existence. Nonetheless, do not sleep on the Avalon for those who’re searching for premium on a budget.
4 Toyota Vellfire/Alphard
Specification
Element
Era
Fourth
Engine
2.5-liter I4 Hybrid / 3.5-liter V6
Energy
150-296 hp
Transmission
e-CVT / 8-speed Automated
Seating Capability
7-8
Notable Options
Reclining captain’s chairs with footrests and ambient lighting
Whereas we’ve got slowly been transferring away from minivans right here within the US, in different elements of the world they’re nonetheless a giant deal, and the Toyota Vellfire and Alphard stand out as symbols of opulence and luxury, notably in Asia. These fashions aren’t simply designed for consolation, they’re meant to be rolling lounges, that includes reclining captain’s seats with footrests, intensive ambient lighting, and even choices like a fridge or massaging seats to make sure that your backseat passengers are as snug as potential. Given how simple it’s to get out and in of a minivan, it is smart as an govt shuttle or a household transporter and has us wishing Toyota would take into account one thing related right here within the US.
5 Toyota Crown Signia
Specification
Element
Era
First
Engine
2.5-liter inline-four hybrid
Energy
240 horsepower
Transmission
CVT
Seating Capability
5
Notable Options
Panoramic View Monitor and superior security options
The Toyota Crown sequence has lengthy been related to luxurious, and the latest variant of the nameplate, the Crown Signia, isn’t any totally different. This mannequin joins the Toyota lineup and instantly offers patrons one thing to suppose twice about in the event that they’re contemplating a Lexus RX. It provides a reliable, fuel-efficient experience in a sexy package deal, and extra importantly, it comes with a less expensive price ticket.
When CarBuzz drove it, we discovered the inside to have Lexus ranges of high quality, from the know-how to the premium really feel, and, after all, the match and end. The automobile options extra sound deadening than practically each different automobile within the Toyota lineup, serving to the experience be very quiet as nicely. This mannequin, with a number of tweaks, might very simply go for a Lexus, particularly due to its unimaginable Bronze Age paint job.
6 Toyota Land Cruiser
Specification
Element
Era
J100
Engine
4.7-liter V8
Energy
230 horsepower
Transmission
4-speed / 5-speed Automated
Seating Capability
7-8
Notable Function
Full-time 4WD with adjustable suspension and splendid inside
The Toyota Land Cruiser J100, produced from 1998 to 2007, is famend for its sturdiness, off-road prowess, and the primary introduction of actual luxurious options to the Land Cruiser lineup. Regardless of basically the identical automobile being bought because the Lexus LX, we really feel the Land Cruiser deserves to be thought-about in its personal proper as a result of it was improved considerably, and the LX benefitted, not the opposite manner round. The J100 featured full-time four-wheel drive, with superior methods like adjustable top management (AHC) and a Kinetic Dynamic Suspension System (KDSS) to reinforce its functionality on varied terrains, options discovered in lots of costly luxurious off-roaders immediately.
Inside, the J100 was geared up with a spacious and upscale inside, that includes leather-based upholstery, wooden trim, and a high-end sound system, and in Japan, it even featured the world’s first-night imaginative and prescient detection system. With its mixture of ruggedness and refinement, the Land Cruiser J100 has turn out to be legendary all over the world, and it did not want a Lexus badge to do it.
7 Toyota Century SUV
Specification
Element
Era
First
Engine
3.5-liter V6 Plug-in Hybrid
Energy
406 hp
Transmission
e-CVT
Seating Capability
4
Notable Function
Extremely-luxurious inside with govt seating and superior know-how
The Toyota Century SUV is an ultra-luxurious SUV impressed by the enduring Century sedan, and Toyota hopes it’s going to dominate the ultra-luxury market. Powered by a 3.5-liter V6 plug-in hybrid, it provides a easy, quiet experience with a little bit over 400 horsepower. This will likely not seem to be quite a bit, however this can be a automobile primarily targeted on consolation, and there it excels by providing particular person rear seats with reclining and massaging performance that lay nearly flat, and a chassis that’s made to scale back G-forces on occupants. It has suicide doorways, Rolls-Royce Cullinan appears to be like, and extra know-how than you possibly can imagine. It is the top of Toyota luxurious, and it is so proud it is going international with it to tackle the world.
8 Toyota Cresta
Specification
Element
Era
Fourth
Engine
1.8-liter inline-four – 3.0-liter inline-six
Energy
160-216 hp
Transmission
4-speed Automated / 5-speed handbook
Seating Capability
5
Notable Function
Elegant design with premium audio system
The Toyota Cresta was a part of the identical household because the Mark II and the Chaser, and it provided a extra luxurious expertise with larger engines and extra snug interiors. Positioned barely larger available in the market, the fourth era noticed the Cresta take huge steps ahead in modernization, that includes extra premium supplies and technologically superior methods equivalent to an adaptive suspension, a six-inch display that might play TV broadcasts, local weather management, and far more which had been leading edge within the early 90s. Its elegant design was complemented by a refined inside, which included leather-based upholstery, wooden accents, and cozy seats that soaked up the bumps. Because it was by no means bought right here, we could not recognize simply how good it was on the time, however lately it is elevated in reputation.
9 Toyota Crown Majesta
Specification
Element
Era
Fourth
Engine
3.0-liter V6 / 4.3-liter V8
Energy
228-290 hp
Transmission
6-speed Automated
Seating Capability
5
Notable Options
Air suspension and superior driver help methods
The Toyota Crown Majesta took the posh of the Crown sequence to the subsequent degree and was on sale for practically three a long time driving on its luxurious success. It was designed to compete immediately with full-sized luxurious sedans from extra established luxurious manufacturers, and through the years launched a bunch of luxurious updates and tech-forward options that set it aside. All the things in comparison with the common Crown had been improved and in 2004 it noticed new options added, like the primary Automobile Dynamics Built-in Administration system and radar cruise management. It even had parking help and a pre-collision system, know-how very, only a few vehicles had again in 2004. Further options like air suspension, premium leather-based seating, and wooden trim, made the Crown Majesta a real luxurious sedan, one which provided a driving expertise on par with the very best on the earth.
10 Toyota 2000GT
Specification
Element
Engine
2.0-liter Inline-6
Energy
150 hp
Transmission
5-speed Guide
Seating Capability
2
Notable Options
Iconic design with superior engineering for its time
The Toyota 2000GT is commonly hailed as Japan’s first supercar and a logo of Toyota’s engineering prowess, not solely placing Toyota on the map but in addition placing the remainder of the world on discover. Produced between 1967 and 1970, the 2000GT was a modern, fashionable grand tourer that demonstrated Toyota’s capacity to compete with the very best sports activities vehicles on the earth, not solely due to its efficiency but in addition its luxurious appointments.
It featured a 2.0L inline-6 engine developed in collaboration with Yamaha, a complicated impartial suspension, and disc brakes on all 4 wheels – superior know-how for the period. The 2000GT’s placing design, highlighted by its lengthy hood, flowing strains, and splendid inside filled with wooden and leather-based was each bit as spectacular as its efficiency, and the costs it goes for immediately show that the Toyota badge is price simply as a lot as the very best of them.
11 Honorable Point out: 2025 Toyota Camry
Specification
Element
Engine
2.5-liter four-cylinder hybrid
Energy
225 – 232 hp
Transmission
eCVT
Seating Capability
5
Notable Options
Plush, spacious inside with high-quality supplies and cutting-edge tech
This will likely seem to be a bizarre inclusion on this listing, and we get it – however hear us out. The Camry has at all times been the quintessential commuter – a best-seller, however probably not a automobile recognized for its luxurious. The 2025 mannequin brings one thing else to the desk, nevertheless. In our time spent with the newest Camry, we had been blown away by how Toyota has upped its recreation – to the purpose that we predict it decimates the Lexus ES it competes with. For that alone, we predict the Camry deserves a fast point out. And, if that is what Toyota is looking the brand new baseline, we’ve got the very best hopes for future fashions to come back.