Casa Tua first opened as an Italian restaurant on Miami Seaside’s James Avenue however has since grown into a wonderful boutique resort and personal members membership – such was the demand for its cozy upstairs lounge on the flip of the millennium.
Its co-owners are husband and spouse Micky and Leticia Grendene, who moved to Miami within the late Nineteen Eighties. Famend for internet hosting company at their residence, the restaurant and personal membership fashioned organically from there.
“The non-public membership is absolutely our child, and our 1500 members are like household to us,” says Caroline Nunez, Casa Tua’s world head of membership and model improvement. The house owners actually wished to create an area that felt totally different to every part else, while you see our Trackside Membership on the F1 monitor, you see that we love to do issues our personal approach. Identical to they wished a restaurant that felt like residence, therefore the identify Casa Tua.”
When Formulation 1 got here to Miami, it was a logical step for Casa Tua to step into the trackside hospitality house, following on from an affiliation on this planet of tennis.
“Our relationship right here with the Dolphins group got here from the Miami Open the place we created a smaller popup, which stays lively [at the Grand Prix] as a smaller VIP house, and that was our toe within the water, and based mostly on the success of that they requested us to do that. This actually doesn’t really feel like your conventional hospitality suite in F1. We’re all about soul, that’s the essence of Casa Tua.”
Not solely does the Trackside Membership’s inside house have a comfy vibe to its meticulously-curated lounge, however it’s additionally completely positioned with an unmatched view of flip one from the within of the monitor, giving an awesome panorama for the beginning of the race.
A serious spotlight of its venue is an incredible artwork wall of black and white images from Motorsport Photographs – chosen from its unmatched archive of 26 million images over 100 years.
“Final 12 months, to carry that racing soul, we included the historical past of the game with pictures for our spotlight wall,” provides Nunez. “We began with 50 pictures, we’ve got an even bigger house so an even bigger artwork wall, with about 100 pictures. It truly is the showstopper – individuals gravitate to it and get reminders of F1’s nice previous. Micky and Leticia combed by way of tens of 1000’s of pictures, centered on the black and whites, chosen them themselves, picture by picture.”
The house accommodates 400 ticketed company per day, though with star shoppers together with F1 CEO Stefano Domenicali, Liberty Media’s Greg Maffei, and the Miami Dolphins’ Tom Garfinkel, they have an inclination to carry some added company alongside too.