Genesis goes racing, and it’s doing it with one heck of a automobile. The staff has a reputation, Genesis Magma Racing, and it has its first racing automobile, the GMR-001 Hypercar. The trendy machine will lead the Genesis cost into endurance racing with entries in each the World Endurance Championship and IMSA collection.
Genesis was initially launched as a Hyundai automobile mannequin – the Genesis sedan in 2004 – however in 2015, it turned a standalone luxurious model in the identical vein as Toyota’s Lexus or Honda’s Acura. Since then, the G90 has turn out to be a logo of Korean luxurious in a German-dominated premium market, and with new plans to tackle the likes of AMG with a Magma efficiency sub-brand, Genesis is displaying no indicators of slowing.
Based 2015
Founder Hyundai
Headquarters Seoul, South Korea
Owned By Hyundai Motor Group
Present CEO Jae-Hoon Chang
The Korean luxurious automobile firm will likely be trying to cement itself within the minds of patrons, hoping to win on the 24 Hours of Le Mans. It is bold, but when Genesis can pull it off, the sky can be the restrict. A manufacturing roadgoing hypercar? Possibly sometime; it’d make a finer range-topper than a G90.
Genesis Trying To Beat Its Greatest Rivals At Le Mans
The automaker introduced the creation of the racing staff immediately as a part of the build-up to Components One’s Abu Dhabi Grand Prix season finale. Genesis will not be in that collection, not less than not but, however this week, Abu Dhabi is the place all eyes in racing are wanting.
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Genesis desires the glory and status loved by Ferrari.
Genesis Magma Racing will likely be supported by Hyundai Motorsports, which has been liable for Hyundai’s personal racing efforts for greater than 10 years. The Genesis model will enter the WEC in 2026 and IMSA in 2027, with assist from endurance racing legends ORECA Motorsport and IDEC Sport. Its residence base will likely be at Circuit Paul Ricard in France, near each ORECA Motorsport and IDEC’s own residence bases.
The model will run automobiles within the Le Mans Daytona h (LMDh) class. That may be a newer class that makes use of 4 spec chassis and limits complete energy from the spec hybrid system and fuel engine to 500 kW (670 horsepower). Genesis opponents Acura, BMW, Cadillac, and Porsche are all within the collection, which is at present the place to be for luxurious manufacturers with a sporting bent.
“This entry into motorsport is a pure evolution for Genesis. As we glance to push the boundaries of our model, motorsport permits us to deliver the spirit of hyperspeed – which drives how we create and innovate – in a approach that aligns completely with our core values: Audacious, Progressive, and Distinctly Korean.”
– Luc Donckerwolke, Chief Inventive Officer, Genesis
Genesis Magma Racing Efforts Will Begin With 2025 Euro Le Mans Collection
If 2026 is simply too far-off, Genesis Magma says that it is going to be racing a automobile subsequent 12 months. It should enter an LMP2 automobile within the 2025 European Le Mans collection with former F1 driver Logan Sargeant behind the wheel together with Jamie Chadwick and Mathys Jaubert.
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It seems Genesis is severe in regards to the vibrant orange colour.
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The primary Genesis Magma racer is known as the GMR-001. It was styled at Genesis Design Europe, and regardless of the necessity to meet the racing rules, it incorporates design parts just like the lengthy stacked Genesis headlights.
Do not anticipate Genesis to construct any kind of hypercar for manufacturing for a few years to return, if ever. Do anticipate it to try to draw a direct line from this automobile and its racing efforts to the upcoming line of Genesis Magma-branded efficiency fashions.
