BMW North America Stories Q2 2024 U.S. Gross sales Outcomes
Q2 2024 BMW Gross sales Improve 3.7% vs Q2 2023.
Gross sales of BMW Battery Electrical Automobiles Improve 23.8% vs Q2 2023.
Woodcliff Lake, NJ July 2, 2024 BMW of North America as we speak reported Q2 2024 gross sales outcomes for the BMW and MINI manufacturers within the U.S.
BMW Model.
Within the second quarter of 2024, BMW model gross sales within the U.S. totaled 91,237 automobiles, a 3.7% enhance from the 87,948 automobiles offered within the second quarter of 2023.
The previous few weeks have been difficult for everybody within the business, nevertheless, Im happy to report a constructive end result for the second quarter, mentioned Sebastian Mackensen, President & CEO, BMW of North America. Our sellers are a resilient and resourceful group who’ve labored laborious to handle the state of affairs and set us up for a profitable second half of the yr.
BMW Electrical Car Gross sales.
BMW presents 4 totally electrical fashions within the U.S. the BMW i4, BMW i5, and BMW i7 Sedans, and the BMW iX Sports activities Exercise Car. Within the second quarter of 2024, the corporate offered 14,081 electrical automobiles, which represents a 23.8% enhance vs the identical quarter final yr and roughly 15.4% of whole U.S. gross sales.
The BMW electrified lineup additionally contains 4 plug-in hybrid electrical fashions: the BMW X5 xDrive50e, BMW 330e, BMW 750e and BMW XM. The plug-in hybrid electrical BMW 550e will start arriving in showrooms in direction of the tip of this yr.
MINI Model.
MINI gross sales within the U.S. totaled 5,898 automobiles within the second quarter of 2024, a lower of twenty-two% vs the 7,585 automobiles offered within the second quarter of 2023.
MINI gross sales quantity continues to be impacted by the deliberate mannequin changeover because the model begins the launch of its completely new product portfolio this yr. This features a full vary of all-new MINI Countryman and Cooper fashions, which have simply begun to reach at U.S. dealerships.
The gross sales reported in as we speaks figures are of BMW passenger vehicles and light-weight vans, in addition to MINI passenger vehicles. In step with auto business apply within the U.S., BMW of North America follows the U.S. Auto Trade Gross sales Launch Schedule issued yearly by Motor Intelligence for functions of reporting gross sales of BMW passenger vehicles and light-weight vans and MINI passenger vehicles. Consequently, the gross sales of BMW passenger vehicles and light-weight vans and MINI passenger vehicles mirrored in as we speaks Q2 2024 report occurred between April 2, 2024 and July 1, 2024.
