Electrical car producer Polestar introduced at the moment that it might associate with Mattel and Sizzling Wheels once more to host a design contest, the winner of which could have their automobile put into manufacturing and bought in toy stands worldwide. The foundations are easy: designers are invited to take Polestar’s styling DNA and create a brand new car as radical or revolutionary because the individuals can dream up. The one bodily limitation is that Mattel has to scale down the design to provide a 1:64 scale Sizzling Wheels die-cast automobile.
“Based on Polestar’s Inside Design Supervisor and Design Contest founder Juan Pablo Bernal, “I consider this 12 months’s Sizzling Wheels collaboration will push the design group to work exterior of their conventional consolation zones by balancing the minimalist Polestar model essence with the intense Sizzling Wheels aesthetic. However whereas we’re anticipating a few of the most excessive submissions but, we don’t anticipate to be any much less impressed by the standard, amount, and variety of entries we obtain.”
Nonetheless, individuals received’t be totally on their very own in sketching these creations. As the competition nears its finish and the highest 20 finalists are chosen, designers from each Polestar and Sizzling Wheels will help individuals in refining their designs forward of the ultimate judging. The profitable automobile will probably be bought globally and branded as a Sizzling Wheels x Polestar.
Polestar and Sizzling Wheels will start accepting entries from March 5 to April 16. The winner is predicted to be formally introduced in This autumn 2024.
