BMW, Audi, and Mercedes have introduced their gross sales outcomes for 2023. BMW continues to be the chief of the premium section, Audi is up 17.4%, and Mercedes is on the identical degree as in 2023.
Picture: auto motor und sport
MercedesThe Mercedes-Benz Vehicles division offered 2,043,800 models in 2023 (2,043,900 in 2022), together with AMG fashions and 60,000 V-Class/EQVs.
Within the Prime-Finish section, gross sales reached 328,200 models, pushed by the expansion of Mercedes-Maybach (+19%), G-Class (+11%), and Mercedes-AMG (+4%) gross sales. The S-Class stays the best-selling luxurious limousine, with round 50% of worldwide gross sales.
Gross sales within the Core section had been down 2% to 1,096,800 models, the explanations being some provider bottlenecks and the E-Class technology change. Availability of the brand new technology GLC and E-Class was restricted in lots of markets as a result of lack of 48V delicate hybrid techniques. The C-Class noticed a ten% enhance in gross sales in 2023.
Gross sales within the Entry section elevated by 4% to 618,800 models, because of excessive demand for the electrical EQA (+57%) and EQB (+109%) fashions.
Gross sales of Mercedes electrical automobiles elevated by 73% in 2023 to 222,600 models, representing 11% of whole gross sales. If Plug-In Hybrid variations are included, the proportion is nineteen%. Gross sales of the EQE sedan are up 120% globally, whereas gross sales of electrical and PHEV fashions within the US market greater than doubled (+167%) due to the brand new EQE SUV.
By area, Asia continues to be the number one marketplace for Mercedes, with 963,800 models, of which 737,200 are in China. Europe is in second place with 659,400 models, whereas 339,500 models had been offered in North America.
BMW BMW offered 2,253,835 automobiles in 2023, a rise of seven.3% in comparison with 2022. Thus, BMW stays the chief within the premium section globally.
Electrical automobiles had been in excessive demand, with 330,596 models delivered to clients in 2023 (+92.2%), representing a 14.67% share. The very best-selling electrical fashions had been the BMW iX1 and BMW i4. With the launch of the i5 and iX2, BMW now has an electrical mannequin in each predominant market section. In 2024, the primary electrical touring mannequin will make its debut as a part of the BMW 5 Collection vary.
With 18 electrical fashions in its portfolio masking all related segments, BMW is hoping for a rise in electrical automotive gross sales. In 2024, one in 5 fashions might be electrical, and in 2025, one in 4 fashions might be electrical.
The BMW M GmbH division recorded its greatest consequence ever, with 202,530 models offered, which is a rise of 14.3% over 2022. The very best-selling M mannequin in 2023 was the BMW M3 Sedan, adopted by the BMW M4 Coupe.
Audi Audi offered 1,895,240 models in 2023, 17.4% greater than in 2022, together with the 48,000 fashions of the Audi Sport division (+5%).
Of the whole gross sales, 178,000 models had been electrical fashions (+51%). The success of the electrical fashions is especially as a result of 112% enhance in gross sales of the Audi This fall e-tron. In 2024, the vary of electrical fashions might be enriched with the brand new Audi Q6 e-tron, which might be introduced in spring. Q6 e-Tron is the primary Audi mannequin constructed on the brand new PPE (Premium Platform Electrical) platform developed along with Porsche.
The very best-selling Audi mannequin in 2023 was the Audi Q5 with 332,000 models, adopted by the A6 (267,000 models) and the A4 (237,000 models).
By area, Audi offered essentially the most in Europe, the place 747,619 clients purchased an Audi in 2023 (+19.7%). China is in second place with 729,042 models (+13.5%), whereas 228,550 models had been offered within the US.