On Thursday, Ford as soon as once more hiked costs on its base F-150 Lightning Professional.
The newest adjustment, including onto markups made in December, provides $4,000 to the bottom model of the absolutely electrical F-150—which means it now provides as much as $61,869 together with the obligatory $1,895 vacation spot cost.
That is the fourth main value improve for the absolutely electrical F-150, lower than a 12 months since deliveries commenced. Then it value $41,669, so the present truck represents a markup of almost 50%, with none vital added characteristic content material since then—though its driving vary has been boosted.
The newest spherical of rising costs provides $1,500 to the worth of an F-150 Lightning Lariat Customary Vary, and $1,200 to the F-150 Lightning Platinum, now standing at $77,869 and $99,969 respectively.
2023 Ford F-150 Lightning
Ford attributes “present materials prices, market elements, and provide chain constraints” for the most recent markup.
The bottom F-150 Professional isn’t a model that the general public can at the moment purchase anyway. In response to Ford it stays offered out to retail clients because it handles a backlog of orders. The automaker says that it plans to open up retail ordering as soon as once more in late spring, as manufacturing pushes towards the corporate’s focused 150,000 models per 12 months.
Ford CEO Jim Farley anticipates an EV value battle and business consolidation over the pinch of EV revenue margins—and it not too long ago lowered costs on the Mustang Mach-E. Ford hasn’t supplied any replace in a while about how lengthy the backlog for the Lightning stays, but when these value hikes are any indication, it’s one significantly sought-after product.
