Mercedes is now not the world’s number one premium model. BMW has offered over 56,000 extra items, whereas Audi is greater than 420,000 automobiles behind.
The COVID epidemic, the semiconductor disaster, and logistics issues brought on by inventory shortages of assorted uncooked supplies have affected gross sales of premium fashions. BMW fared greatest throughout this tough interval and offered 2,100,692 items in 2022. Though BMW’s gross sales fell 5.1% in comparison with 2021, the Bavarian model remained the best-selling premium model on the earth. With 2,043,900 items offered, Mercedes retains its second place, recording a lower of only one%. In distinction, Audi’s decline is worsening. VW’s premium model recorded gross sales of 1,614,231 items, down 3.9% from 2021.
BMW offered extra electrified fashions than MercedesBMW additionally has an edge in gross sales of electrical and PHEV fashions. The Bavarians offered 372,956 electrical and PHEV fashions (+107.7%) in comparison with 319,200 at Mercedes (+19%). BMW additionally offered extra fully-electric fashions than Mercedes: 172,011 (215,755 together with the Mini Cooper SE) in comparison with 117,800 at Mercedes. Audi solely reviews a determine for fully-electric fashions: 118,196 items, 44% greater than in 2021.
BMW doesn’t report gross sales for BMW and Mini manufacturers individually by area, so a direct comparability can’t be made. For instance, Mercedes offered 635,100 items in Europe, in comparison with 624,498 Audi and 877,369 BMW and Mini. Mercedes offered 327,00 items in North America, in comparison with 439,585 BMW and Mini and 202,367 Audi. In China, Audi’s outcomes might be higher, with solely 642,548 items offered in comparison with 987,800 Mercedes and 1,028,105 BMW and Mini.
MercedesBMW Audi
Whole gross sales 2,043,9002,100,6921,614,231
Electrical models117,800172,011118,196
PHEV fashions 201,400200,945n.a.
Gross sales By Areas
Europe 635,100877,369*624,498
Asia 987,8001,028,105*642,548
North America 327,000439,585*202,367
*BMW and Mini
