Jeep has introduced that it’ll finish manufacturing of the right-hand-drive Cherokee quickly. The automaker didn’t present a particular timeline for when this is able to occur for the ageing mannequin, however discontinuing manufacturing will take away the SUV from the Australian market. Gross sales of the automotive have fallen there in recent times.
A spokesperson for Jeep Australia informed CarExpert.com that the transfer will permit Jeep to focus extra advertising and gross sales assets in “key quantity fashions.” In keeping with the publication, Jeep has fewer than 40 new Cherokees on the market left within the nation.
51 Photographs
Gross sales for the mannequin have drastically declined over time, with Jeep promoting simply 382 Cherokees in Australia in 2021. It barely outsold the SsangYong Korando, they usually have been a far cry from 2015, when Jeep offered 6,156 Cherokees in a 12 months. Nevertheless, a 12 months later, in 2016, gross sales would fall to 2,079 and by no means get better.
Jeep launched the KL Cherokee for the 2014 mannequin 12 months within the US. Its split-headlight design, now rather more frequent within the trade, turned off many potential prospects, with a 2018 redesign resulting in its finest gross sales 12 months in America – 239,437. Nevertheless, very similar to in Australia, gross sales of the SUV have fallen in recent times, with the mannequin down 61 % by way of Q3 2022 in comparison with the identical time in 2021. Jeep ended final 12 months with 135,855 Cherokee gross sales within the US.
In keeping with the publication, Jeep is allegedly engaged on a Cherokee substitute. It may arrive earlier than 2024, but it surely’s unclear if the SUV shall be a neighborhood product or one thing world – and there’s little greater than hypothesis and rumors for the time being.
For the reason that Cherokee’s introduction within the 2010s, Fiat Chrysler Cars merged with PSA Group to kind Stellantis. Jeep is one among greater than a dozen manufacturers beneath the conglomerate’s umbrella, and it’s an ardent participant within the electrical automotive revolution as the corporate plans its future merchandise.
The Cherokee hasn’t obtained a significant replace since 2018, and it competes in a well-liked phase that’s solely getting harder. It’s about time for a second-generation Cherokee to emerge as gross sales of the current-gen mannequin proceed to fall. A major redesign may make it aggressive once more.
